About Lane4 AB

Since the being founded in 1995, we have always worked according to the same philosophy: to present you with fashionable and high quality swimwear and accessories at the best possible price level. Today we are not only the largest supplier in Sweden but also in the entire Scandinavian area. Nowadays we are also present in most of the EU. Our goal still is to give everyone the opportunity to try out our products and to get outstanding service.

 
We're in the future already...

Ever since the beginning in 1995 we have worked only with the highest quality materials in all our products. This is evident whenever we speak to active swimmers and officials about their experience with our products. Only by being flexible and open-minded have we been able to keep producing new items with our unique design and feel. This cooperation has led us to add new features as tapering and Piping to our swimwear. This year we add IT-ChloroBan, a newly developed (and patented) polyester material. (Read more about IT-ChloroBan.) We still use silicone for our line of accessories e.g. goggles and swim caps. All of this is manufactured and sold for very competitive prices.